SEM

What is SEM?

Search engine marketing, or SEM, is the strategy by which businesses use paid advertising to market their goods and services. Unlike search engine optimization (SEO), SEM uses metrics such as pay-per-click (PPC), cost-per-click (CPC), and cost-per-mile (CPM, or “thousand impressions”) to measure success. Utilizing this form of advertising is invaluable when you wish to target individuals who use Google.

Talk to us

Ready to talk?

Let’s schedule a demo today and see how much better your business can be.

Contact Us
First
Last